How to Apply SEO in The World of Marketing on Products Works and Services

Zamrudku-The world of marketing certainly cannot be separated from SEO so that our products, works and services can be sold or offered to potential customers who need our products, works and services so of course it will add profits for us and can expand our business network, therefore SEO is in the world Marketing is really needed and must be studied.

Therefore, Zamrudku tries to provide a little information about SEO in the world of marketing so that later kind readers can benefit from the article that I will present to kind readers, okay, let's get straight to it.

A. Understanding and Functions of SEO

 SEO is an abbreviation of Search Engine Optimization, which functions to optimize the Google search engine for the products, works and services that we offer to be at the top in the Google search engine so that customers can easily search for the products, works and services they want.

 B. Understanding Marketing

Marketing is a system of planning, management and implementation in marketing the products, works and services that we have in order to get as many consumers as possible

C. How to use SEO Marketing

What must be prepared when using SEO marketing is as follows:

1. We must carry out keyword research with the most searches and which are also suitable for the products, works and services that we will offer to potential customers, such as the right title and quality material so that potential customers are interested in the products, works and services that we will offer. and also makes it easier for the Google search engine to easily place the content we have related to products, works and services on the first page of the Google search engine.

 2. Create quality content according to the products, work and services that we will offer to potential customers

3. Create an attractive title according to the product we will offer in the title tag and an appropriate description in the meta description according to the product we will offer.

4. Use a short URL that can represent the description we created and also matches the keywords we created

5. Use H1, H2 and H3 headings in every content we create according to the products, works and services we will offer and in each heading there are keywords about the products, works and services we will offer

6. For every content we create related to the products, works and services we will offer, we must create Internal Linking on each page of the site to make navigation and distribution easier on pages related to the content we create

 7. Make sure the speed of the site we create so that potential customers are not made to wait a long time to access our site, because this can disturb the comfort of our potential customers and also make sure your site is friendly to mobile devices 8. As site owners we must also ensure that our site can be indexed by Google by using XML Stemap files and robots txt

 9. Create original, quality and innovative content so that your site is considered to have credibility by the Google search engine

10. Have branding on products, works and services that differentiates products, works and services from those of other people

 D. Conclusion

 SEO marketing is a system used to market products, works and services by using the right keywords, appropriate descriptions, the content we create must be original and of high quality, the site we use must be mobile friendly, the content we create must be related to the page. appropriate, so that the Google search engine considers our site to have credibility and is worthy of being placed on page one of Google.